Global Field Marketing Manager
BLACKBIRD.AI
Marketing & Communications
New York, NY, USA
Posted on Dec 4, 2024
BLACKBIRD.AI protects organizations from narrative attacks that cause financial and reputational harm. Our Constellation AI-driven Narrative Intelligence Platform – identifies key narratives that impact an organization/industry, the influence behind them, the networks they touch, the anomalous bot behavior that scales them, and the cohorts and communities that connect them. This information enables organizations to proactively understand narrative threats as they scale and become harmful for better strategic decision-making. A diverse team of AI experts, threat intelligence analysts, and national security professionals founded Blackbird.AI to defend information integrity and fight a new class of narrative threats.
We are looking for a highly skilled Global Field Marketing Manager to join our growing team. In this role you will play an essential role in supporting our marketing team in delivering both virtual and in-person events. Reporting to the Global Head of Demand Generation, you will work on all aspects of event planning and coordination, ensuring that each event aligns with Blackbird.AI's mission to educate, inform, and empower. You’ll have the opportunity to work closely with partners, industry experts, thought leaders, and an innovative team to create memorable experiences for our audiences. *This role will require 2 days per week in the NY office.
As a Global Field Marketing Manager, you will:
- Event Coordination & Logistics:
- Lead the end-to-end planning of events, including webinars, workshops, trade shows, and industry conferences.
- Coordinate logistics such as venue selection, speaker scheduling, AV setup, catering, and travel arrangements.
- Manage event timelines and ensure all deliverables are met to provide seamless event experiences.
- Marketing & Promotion:
- Support event promotion through targeted email campaigns, social media posts, and other digital channels to drive awareness and registration.
- Collaborate with the content and design teams to create compelling promotional assets, including booths, banners, brochures, and presentations.
- Track and report on the performance of event marketing campaigns, optimizing tactics as necessary.
- Audience Engagement & Experience:
- Assist in managing attendee communications, such as registration confirmations, reminders, and post-event follow-ups.
- Contribute to the planning of interactive elements that enhance attendee engagement and deliver a memorable event experience.
- Work closely with speakers and panelists to ensure they have the resources needed for a successful presentation.
- Post-Event Analysis & Reporting:
- Gather and analyze feedback and metrics on event success, covering aspects like engagement, attendance, and lead generation.
- Provide actionable insights to the team, contributing to a continuous improvement approach for future events.
- Maintain and update event-related information within Blackbird.AI’s CRM or marketing automation systems.
- Budget & Vendor Management:
- Track event budgets, process invoices, and assist in managing vendor relationships.
- Ensure all events are executed within budget, providing a high level of quality and consistency.
