Director, Global Marketing Campaigns

Darktrace

Darktrace

This job is no longer accepting applications

See open jobs at Darktrace.
Marketing & Communications
United States · Canada · Central America
Posted on Monday, January 8, 2024

Founded by mathematicians and cyber defense experts in 2013, Darktrace is a global leader in cyber security AI, delivering complete AI-powered solutions in its mission to free the world of cyber disruption. We protect more than 8,400 customers from the world’s most complex threats, including ransomware, cloud, and SaaS attacks.

Our roots lie deep in innovation. The Darktrace AI Research Centre based in Cambridge, UK, has conducted research establishing new thresholds in cyber security, with technology innovations backed by over 130 patents and pending applications. The company’s European R&D center is located in The Hague, Netherlands.

Headquartered in Cambridge, UK, Darktrace has more than 2,400 employees located globally. Customers include public sector agencies, education institutions, media, organizations supplying critical infrastructure, and businesses of all sizes worldwide.

This is an excellent opportunity to join a fast-growing company, named one of TIME magazine’s “Most Influential Companies” for 2021 and one of Fast Company’s “Most Innovative AI Companies” in 2022. For more information on our cutting-edge technology, visit darktrace.com.

Headquartered in Cambridge, UK, Darktrace has more than 2,000 employees located across more than 100 countries. Customers include public sector agencies, education institutions, media, organizations supplying critical infrastructure, and businesses of all sizes worldwide.

This is an excellent opportunity to join a fast-growing company, named one of TIME magazine’s “Most Influential Companies” for 2021 and one of Fast Company’s “Most Innovative AI Companies” in 2022. For more information on our cutting-edge technology, visit darktrace.com.

Responsibilities & Duties

  • Plan and develop campaigns that are globally relevant and that increase brand awareness, drive customer acquisition, and generate sales qualified leads and pipeline.
  • Develop and deploy campaigns, including proper targeting, timing, execution and alignment with internal teams and subject matter experts
  • Successfully partner with digital teams to launch multi-channel programs across email, paid social, paid search, content syndication, display advertising and 3rd party sponsorships.
  • Collaborate with product marketing stakeholders to ensure campaign stages reflect appropriate messaging that aligns to the buyers journey
  • Plan, create, write, refine, campaign stories, headlines and copy that are globally relevant and support the corporate strategy.
  • Work closely with the creative team, content creators, external agencies, and 3rd party content partners to develop impactful marketing assets and collateral
  • Demonstrate excellence and repeatability with an account-based strategy to build campaigns that leverage a targeted account list.
  • Oversee and lead campaign execution, ensuring projects are delivered on time, within budget, and according to established targets
  • Work closely with regional marketing teams to support campaign strategies and programs that are regionally relevant.
  • Share insights and recommendations with stakeholders to drive optimizations and maintain a clear understanding of campaign progress, outcomes and ROI

Essential Skills and Experience:

  • 10-15+ years of experience working in a global marketing team
  • Experience marketing to a technical B2B buyer
  • Comfortable working with global stakeholders and third parties to drive results
  • Must be a creative and analytical thinker, with superb writing skills.
  • Detail oriented and highly organized
  • Proven track record of setting, exceeding, tracking, measuring, and communicating the progress of meaningful objectives and goals
  • Outstanding flexibility, adaptability, and sense of accountability

Benefits

    • 100% medical, dental and vision insurance, plus dependents
    • Paid parental leave.
    • Pet insurance
    • Life insurance
    • Commuter benefits
    • 401(k)

This job is no longer accepting applications

See open jobs at Darktrace.