Director of Sales Development, Global
Feedzai
Sales & Business Development
London, UK
Posted on May 3, 2025
Feedzai is the world’s first RiskOps platform for financial risk management, and the market leader in safeguarding global commerce with today’s most advanced cloud-based risk management platform, powered by machine learning and artificial intelligence. Feedzai is securing the transition to a cashless world while enabling digital trust in every transaction and payment type. The world’s largest banks, processors, and retailers trust Feedzai to protect trillions of dollars and manage risk while improving the customer experience for everyday users, without compromising privacy. Feedzai is a Series D company and has raised $282M to date. With a valuation of +$1.5B, the company's technology protects 900 million people in 190 countries.
You:
We are looking for a strategic, results-driven Sales Development Director to lead and scale our Global Sales Development team. Reporting directly to the CRO, this leadership role will be responsible for building high-performing SDR team, developing pipeline generation strategies, and aligning closely with marketing and sales leadership to drive growth and revenue impact aligned with the Feedzai Go-to-Market..
Your Day to Day:
People Management:
- Define and communicate a clear vision and strategy for the Sales Development team, aligning it with overall company strategy and go-to-market
- Lead, mentor, and coach a team of Sales Development Representatives across EMEA, APAC, LATAM and North America
- Recruit, onboard, and train new hires, ensuring a strong bench for future sales roles - fostering a high-performance culture
- Set clear KPIs to be tracked against the team targets, conduct regular performance reviews and provide ongoing coaching to drive results.
- Develop and implement training programs to enhance team performance
GTM research, positioning & thought leadership
- Develop and implement scalable outreach strategies, cadences and workflows that maximize SDR efficiency.
- Understand industry trends, discover client challenges and position how Feedzai’s go to market solutions can solve their needs
- Strong understanding of market segmentation and key personas to target and the key messaging to be delivered
Ability to aggregate market information and provide feedback to the necessary stakeholders which allows for further GTM refinement - Be creative in finding new ways to refine our GTM and spotting new opportunities
Inbound and Outbound initiatives to generate pipeline:
- Oversee the development and execution of both inbound and outbound lead generation strategies. Ensure application of CHAMP methodologies and SPIN- ensuring customer centric focus and application value selling approach
- Work with marketing, field sales and partner managers to ensure alignment on messaging, targeting, and feedback loops.
- Coach team members how to nurture leads and convert them into qualified opportunities
- Coach and drive best practice of outbound campaigns for targets accounts leveraging emails, account based marketing, calling, social selling and more
- Support and ensure handover of qualified opportunities
Forecasting & Reporting:
- Ability to be data driven and accurately forecast lead conversion
- Ability to understand what is needed to proactively build the right pipeline in order to hit targets
- Leverage Feedzai’s current sales engagement platforms (e.g. Salesforce, Outreach) to monitor activity, report on team performance and provide insights to leadership.
You Have & You Know-how:
- Experience in selling enterprise technology in a fast-paced start-up or scale-up environment. (Fintech is a plus).
- Proven experience in the Financial Services industry - Financial Crime is advantageous
- You have around 5+ years proven experience managing a sales development team, globally
- A strong track record of building high-performing SDR or Inside Sales teams, fostering professional growth, and exceeding pipeline generation targets through your team's efforts.
- Exceptional leadership, coaching, and mentoring skills with a passion for developing talent.
- Excellent communication, interpersonal, and conflict resolution skills.
- A deep understanding of sales development best practices, lead generation strategies, and CRM technologies.
- A hands-on, strategic thinker with the ability to translate business objectives into actionable team goals.
- Creative thinking: finding new routes to leads and opportunities
- A well developed local network and work on expanding it
- Key traits: Ambition, Integrity, Adaptability, Customer Centric, Proactive, Perseverance, Confident, and Entrepreneurial
#LI-Remote #LI-JP1
Your First 30-Days at Feedzai:
You will be immersed in our brand with training, connections, and one-on-one time with your manager. You may shadow your colleagues virtually or onsite at an office depending on where you work as you are supported through your Feedzai journey. In addition, you will have access to a ton of information to give you history, context, and all the knowledge you can handle about Feedzai and the team. Finally, you will start working on projects and collaborating on work currently being done. We can't wait to have you join the team!
Feedzai is an Equal Opportunity Employer and we value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Feedzai does not accept unsolicited resumes from recruiters or employment agencies.
Feedzai will use the personal data you provide us with by filling out this form for reviewing your application and to potentially negotiate a contract with you. Your personal data will be retained by Feedzai for 24 months following your application. Please see our Privacy Notice available at https://www.feedzai.com/legal/feedzai-candidate-privacy-policy/ and https://www.feedzai.com/legal/feedzai-california-candidates-privacy-policy/ for more information on how we process your personal data.
