Product Marketing Manager
ReliaQuest
Marketing & Communications, Product
Multiple locations
Posted 6+ months ago
Why it’s worth it:
We are on a mission to Make Security Possible. Security Operations teams are looking to increase visibility across their environments, reduce complexity of SecOps, and better manage risk for their businesses. We have combined ReliaQuest GreyMatter, a security operations platform, and our Technical Operations expertise to help hundreds of the largest organizations across the globe streamline their threat detection, investigation, and response workflows. We are a fast-growing company and are looking for a Product Marketing expert to help develop and share our story.
The everyday hustle:
- Own and develop the unique point of view and messaging for ReliaQuest GreyMatter
- Own and refine target market and customer personas based on research
- Work with Product Management, Technical Marketing, and other Go-to-Market teams to translate product capabilities to customer outcomes
- Develop clear understanding of the market and our target customer segments
- Develop and maintain market-facing collateral, including but not limited to videos, white papers, tech briefs, and blogs
- Create enablement materials to enable and equip our GTM teams to deliver our differentiated value proposition
- Be the voice of company at informational forums such as analyst engagements, webinars, roadshows, and conferences
- Work closely with demand generation and field marketing teams on launch campaigns and GTM strategy
- Work closely with product teams to understand product direction while influencing the same with insights gathered from field teams and customers
Do you have what it takes?
- Minimum of 5 years in product marketing, or product management focused on cyber security technologies and services; security operations knowledge preferred
- Experience working with both enterprise buyers and enterprise decision makers
- Ability to be hands on with technology and creating content, including demos, enablement materials, competitive battlecards, presentations, technical white papers, and more.
- Excellent writing skills with the ability to translate complex technology concepts and value propositions into easy-to-understand content
- Ability to make decisions independently and working across teams
- Excellent analytical skills to identify, analyze, and derive insights from relevant market and customer data and provide recommendations.
- Independent working style with the ability to take ownership of projects
- Working understanding of security technologies and concepts; managed services industry knowledge strongly preferred
- Comfortable presenting in front of executives and customers alike
- BS/BA degree in Electrical Engineering, Computer Science, Business, or related field strongly preferred
What makes you uncommon?
- High-tech, start-up, rapid growth and/or publicly traded company experience
- You must love solving hard problems and advocating for customer value
- Ability to work in unstructured environments
- Love to have fun, innovate and collaborate across various stakeholders
