Marketing & Communications
Multiple locations
Posted on Saturday, May 4, 2024

Why it’s worth it:

This is an opportunity to help develop and deliver the ReliaQuest brand narrative through copy. This person will be able to bring our brand story to life by building our narrative across headlines, web copy, advertisements, digital and rich media. As a Copywriter for Digital, you will be part of an editorial content team writing B2B copy, crafting compelling communications targeted toward a wide range of security professionals. You will work closely and collaborate cross-functionally with designers, videography team, campaign managers, digital strategists, content & SEO strategists, and product marketing team. You will deliver this content through best-in-class digital campaigns, websites, videos, events, and one-of-a-kind customer experiences. You will help establish a consistent brand narrative across our entire marketing communications ecosystem.

The everyday hustle:

  • Write, write, write, and write - you love to write to tell a story

  • Produce high-quality communications from concept to execution, extending the core narrative across multiple forms of digital media, including, but not limited to, email, web, social, customer focus, and events.

  • Ability to think big while operating at the lowest level of detail

  • Help to establish and apply the ReliaQuest voice and tone across all work; ability to guide freelance writers / project owners on the voice and tone

  • Extend our brand narrative into every brand experience both internally and externally

  • Champion web copy effectiveness and actively advocate for content quality

  • Bring current reader habits for digital content and website UX best practices into ReliaQuest's strategies and workflows

Do you have what it takes?

  • Bachelor's degree in journalism, communications, marketing, or similar

  • 4+ years of copywriting experience and a strong portfolio

  • Working knowledge of B2B content marketing fundamentals (lead generation, buyer journeys, audience personas, funnel stages, etc.)

  • B2B writing experience across a wide range of formats, both short and long form.

  • Can translate marketing strategies into appropriate content recommendations and develop concepts that support marketing goals.

  • Can follow and maintain writing guidelines and tone of voice standards.

  • Capable of effectively managing multiple, concurrent projects, and multiple deadlines in a fast-paced environment.

  • Ability to work autonomously and prioritize workload with excellent time management skills.

What makes you uncommon?

  • Writing experience for B2B, Cybersecurity, SaaS or Technology

  • Have spent time in an ad agency or writing specifically for the web